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Case studies

Real challenges. Focused strategy. Numbers that moved.

A look at how disciplined testing, clear reporting, and channel expertise have helped brands launch, turn around, and scale.

Google Ads PartnerMeta Ads PartnerTikTok Marketing Partner

20

client stories

1,278%

revenue growth

15:1

documented ROAS

$13

cost per lead

The work

Growth across categories, channels, and stages.

Each business is different. The common thread is a clear target, trusted data, and the willingness to keep learning.

  • Ballerina Farm protein product
    Ballerina Farm logo

    217%

    year-over-year growth

    Ballerina Farm

    The challenge

    Correct unreliable attribution, establish 5:1+ ROAS, and expand beyond Meta.

    The result

    We fixed a duplicating purchase pixel within 24 hours, cut underperforming campaigns, and expanded into TikTok, Google, and Pinterest—finishing with ROAS 64% above plan.

    AttributionPaid mediaCreative testing
  • Viori haircare products
    Viori logo

    $500K

    monthly sales in months

    Viori

    The challenge

    Launch a new CPG brand, build automations, and grow volume while holding 4:1 ROAS.

    The result

    From a standing start, Viori reached $500K in monthly sales within months through a multi-channel strategy spanning Meta, Google, Snapchat, Pinterest, and TikTok.

    Brand launchEcommerceLifecycle
  • Clean Monday Meals gluten-free spices
    Clean Monday Meals logo

    187%

    average YoY sales growth

    Clean Monday Meals

    The challenge

    Scale sales profitably, improve conversion, and establish paid media.

    The result

    New ad creative became a top performer, conversion-focused social proof improved page performance by as much as 79%, and Meta, email, and Amazon all grew year over year.

    Meta AdsCROEmail & Amazon
  • Create Room crafting furniture
    Create Room logo

    56%

    year-over-year growth

    Create Room

    The challenge

    Transition a successful brand without disrupting high-spend campaign performance.

    The result

    A carefully staged brand and advertising transition preserved momentum while delivering a 42% annual sales lift followed by 56% growth the next year.

    RebrandMeta AdsGoogle Ads
  • Replica Surfaces photography backdrops
    Replica Surfaces logo

    13:1

    ROAS while scaling

    Replica Surfaces

    The challenge

    Launch a self-funded brand, grow volume, and build a loyal customer database.

    The result

    Replica reached $200K in monthly sales within months while maintaining 13:1 ROAS and building an owned audience through email, Messenger, and community.

    Brand launchPinterestCommunity
  • Card My Yard celebratory yard sign
    Card My Yard logo

    43

    sales per day from campaigns

    Card My Yard

    The challenge

    End three years of inconsistent growth and prove a measurable acquisition channel.

    The result

    After solving attribution and investing in Meta, campaigns delivered back-to-back positive growth months for the first time in years and established a repeatable sales channel.

    AttributionMeta AdsFranchise growth
  • House of Jade home decor
    House of Jade logo

    115%

    ROAS improvement

    House of Jade

    The challenge

    Break through a two-year ROAS plateau, grow profitably, and improve conversion.

    The result

    A rebuilt ad strategy and stronger use of creative assets produced the brand’s biggest Q4 and most profitable quarter while holding the same media budget.

    Paid strategyCreativeCRO
  • BiSaddle performance bicycle saddle
    BiSaddle logo

    237%

    year-over-year growth

    BiSaddle

    The challenge

    Reverse three years of decline across paid media, website conversion, and email.

    The result

    Sales turned around within three months. A faster redesigned site improved conversion 122%, while email grew to account for 48% of revenue.

    TurnaroundWeb redesignEmail
  • Ringbrothers automotive performance product
    Ringbrothers logo

    187%

    year-over-year sales

    Ringbrothers

    The challenge

    Grow direct-to-consumer sales on Shopify and Amazon while migrating from WooCommerce.

    The result

    The Shopify migration preserved SEO, doubled conversion, and supported major sales growth through expanded DTC and marketplace channels.

    ShopifyAmazonMigration
  • Rizzolis Automotive service center
    Rizzoli’s Automotive logo

    $13

    cost per qualified lead

    Rizzoli’s Automotive

    The challenge

    Generate 100 qualified leads monthly and bring acquisition cost down to $20.

    The result

    Focused Google Ads and a custom call-led landing page generated more than 300 leads per month, with conversion above 60% and cost per lead well below target.

    Google AdsLanding pagesLocal growth
  • Zerorez home service professional
    Zerorez logo

    #1

    most profitable channel

    Zerorez

    The challenge

    Acquire customers profitably on tight budgets across dozens of franchise markets.

    The result

    Repeatable Meta and Google systems, shared reporting, and machine-learning-driven optimization consistently kept cost per booking within profitable targets.

    FranchiseLead generationReporting
  • Klean Freak body wipe product
    Klean Freak logo

    93%

    projected growth

    Klean Freak

    The challenge

    Restart stagnant ecommerce growth and improve underperforming paid and email channels.

    The result

    Taking ownership of ad strategy, content creation, and email put revenue on track for 93% growth, including a 58% improvement in email performance.

    ContentPaid mediaEmail
  • Monk Manual productivity planner
    Monk Manual logo

    1,278%

    revenue growth

    Monk Manual

    The challenge

    Lift ROAS, increase sales tenfold, and improve a low-converting purchase funnel.

    The result

    Audience, messaging, and creative testing raised conversion 164% and ROAS from 1.23x to 2.95x while producing extraordinary top-line growth.

    AI optimizationCreativeFunnel
  • Nickel and Suede fashion accessories
    Nickel & Suede logo

    7.95x

    return on ad spend

    Nickel & Suede

    The challenge

    Reach 4.5x ROAS while increasing sales volume by at least 50%.

    The result

    Meta and TikTok testing more than doubled monthly revenue in two months, improved conversion by 34%, and ultimately pushed ROAS far beyond target.

    Meta AdsTikTokCRO
  • Everyman everyday carry products
    Everyman logo

    6:1

    global ROAS

    Everyman

    The challenge

    Increase global profitability, grow revenue, and launch product-line expansions.

    The result

    Meta, Google, email, and affiliate marketing moved global ROAS from 2.32:1 to nearly 6:1 and supported 40% year-over-year growth.

    Global growthProduct launchAffiliate
  • The Ready Project products
    The Ready Project logo

    4.75:1

    ROAS after turnaround

    The Ready Project

    The challenge

    Revive stagnant sales, establish an online presence, and scale past $20K monthly.

    The result

    Google Ads lifted ROAS from below 1:1 to 4.75:1 while scaling to $10K per month, then CRO, affiliates, and Meta helped double sales again.

    Google AdsCROAffiliate
  • PortaWell portable product
    PortaWell logo

    7.5:1

    average global ROAS

    PortaWell

    The challenge

    Validate an innovative new product, launch online, and scale aggressively.

    The result

    We designed and launched the site, proved product demand, and grew the business from $0 to more than $40K per month in under three months.

    ValidationWeb launchPaid media
  • Shop Stevie fashion apparel
    Shop Stevie logo

    15:1

    return on ad spend

    Shop Stevie

    The challenge

    Acquire new customers profitably and generate quality leads for a rep program.

    The result

    Creative retargeting established 15:1 ROAS, while a dedicated landing-page funnel and Instagram campaign enrolled hundreds of new program members.

    RetargetingInstagramLead funnel
  • The Original ScrapBox crafting cabinet
    The Original ScrapBox logo

    56%

    year-over-year growth

    The Original ScrapBox

    The challenge

    Scale U.S. sales, expand internationally, and maintain an ambitious 15:1 ROAS.

    The result

    Meta and Google delivered 42% annual growth followed by 56% the next year while preserving the efficiency required by a long consideration cycle.

    InternationalMeta AdsGoogle Ads
  • Ravean heated jacket
    Ravean logo

    32%

    conversion improvement

    Ravean

    The challenge

    Beat a strong prior year, improve ROI, and maximize the critical winter quarter.

    The result

    Close collaboration and conversion work exceeded the growth mandate despite 22% less traffic, delivering an exceptional Q4 for the seasonal brand.

    Seasonal growthCROStrategy

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